/* CoreSEO — site tasarım sistemi (GHL'den birebir yeniden inşa) */
:root{
  --orange:#E8821A; --orange-dark:#cf7314; --ink:#1A1A1A; --muted:#5b5b5b;
  --cream:#FFF7ED; --cream-2:#FDEEDD; --line:#eee5da; --white:#fff;
  --radius:16px; --shadow:0 10px 30px rgba(26,26,26,.06); --shadow-lg:0 20px 50px rgba(207,115,20,.12);
  --maxw:1180px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:Outfit,system-ui,-apple-system,sans-serif;color:var(--ink);background:#fff;line-height:1.6;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 24px}
h1,h2,h3{margin:0 0 .4em;line-height:1.15;font-weight:800}
h1{font-size:clamp(34px,5vw,58px);font-weight:900;letter-spacing:-.02em}
h2{font-size:clamp(26px,3.4vw,40px);font-weight:800;letter-spacing:-.01em}
p{margin:0 0 1rem}
.eyebrow{display:inline-block;font-size:13px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--orange);margin-bottom:14px}
.section{padding:88px 0}
.section.alt{background:var(--cream)}
.center{text-align:center}
.lead{font-size:clamp(16px,1.6vw,19px);color:var(--muted);max-width:640px}
.center .lead{margin-left:auto;margin-right:auto}
/* buttons */
.btn{display:inline-flex;align-items:center;gap:8px;font-weight:700;font-size:16px;padding:14px 28px;border-radius:999px;border:2px solid transparent;cursor:pointer;transition:.2s;white-space:nowrap}
.btn-primary{background:var(--orange);color:#fff}
.btn-primary:hover{background:var(--orange-dark);transform:translateY(-2px);box-shadow:var(--shadow-lg)}
.btn-ghost{background:transparent;color:var(--ink);border-color:var(--line)}
.btn-ghost:hover{border-color:var(--orange);color:var(--orange)}
/* nav */
header.nav{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.9);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav-inner{display:flex;align-items:center;justify-content:space-between;height:72px}
.logo{display:flex;align-items:center;gap:10px;font-weight:900;font-size:22px;letter-spacing:-.02em}
.logo .dot{width:30px;height:30px;border-radius:50%;background:conic-gradient(from 210deg,var(--orange),#f6a94b,var(--orange));display:inline-block;position:relative}
.logo .dot::after{content:"";position:absolute;inset:8px;border-radius:50%;background:#fff}
.logo b{color:var(--orange)}
.nav-links{display:flex;gap:30px;list-style:none;margin:0;padding:0;font-weight:600;font-size:15px}
.nav-links a:hover{color:var(--orange)}
.nav-cta{display:flex;align-items:center;gap:14px}
.menu-btn{display:none;background:none;border:0;font-size:26px}
/* hero */
.hero{background:linear-gradient(180deg,var(--cream) 0%,var(--cream-2) 100%);position:relative;overflow:hidden;padding:80px 0 90px}
.hero .wrap{position:relative;z-index:2}
.hero-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:50px;align-items:center}
.hero .lead{font-size:19px;margin:18px 0 28px}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap}
.hero-badge{display:inline-flex;align-items:center;gap:8px;background:#fff;border:1px solid var(--line);padding:8px 16px;border-radius:999px;font-weight:700;font-size:13px;letter-spacing:.08em;color:var(--orange);margin-bottom:22px}
.hero-visual{background:#fff;border-radius:24px;box-shadow:var(--shadow-lg);padding:26px;border:1px solid var(--line)}
.hero-stat-row{display:flex;gap:16px;margin-top:26px}
.stat{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:18px 22px;flex:1}
.stat b{display:block;font-size:30px;font-weight:900;color:var(--orange);line-height:1}
.stat span{font-size:13px;color:var(--muted)}
/* grid cards */
.grid{display:grid;gap:24px}
.g3{grid-template-columns:repeat(3,1fr)}
.g2{grid-template-columns:repeat(2,1fr)}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:28px;transition:.2s}
.card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lg);border-color:#f3d9bd}
.card .ico{font-size:30px;margin-bottom:12px}
.card h3{font-size:20px;margin-bottom:8px}
.card p{color:var(--muted);font-size:15px;margin:0 0 14px}
.card .more{color:var(--orange);font-weight:700;font-size:14px}
/* about */
.about-grid{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:center}
.checks{list-style:none;margin:18px 0 0;padding:0;display:grid;gap:12px}
.checks li{display:flex;gap:12px;align-items:center;font-weight:600}
.checks li::before{content:"✓";display:grid;place-items:center;width:26px;height:26px;border-radius:50%;background:var(--cream);color:var(--orange);font-weight:900;flex:none}
.stat-cards{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.stat-cards .stat{text-align:center;padding:30px}
.stat-cards .stat b{font-size:40px}
/* steps */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;counter-reset:s}
.step{position:relative;padding-top:14px}
.step .num{width:48px;height:48px;border-radius:50%;background:var(--orange);color:#fff;font-weight:900;font-size:20px;display:grid;place-items:center;margin-bottom:16px}
/* pricing */
.pricing{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;align-items:stretch}
.price{background:#fff;border:1px solid var(--line);border-radius:20px;padding:32px 28px;display:flex;flex-direction:column;position:relative}
.price.pop{border:2px solid var(--orange);box-shadow:var(--shadow-lg);transform:scale(1.03)}
.price .tag{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--orange);color:#fff;font-weight:700;font-size:12px;letter-spacing:.08em;padding:6px 16px;border-radius:999px}
.price .plan{font-size:14px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.price .amt{font-size:38px;font-weight:900;margin:6px 0}.price .amt small{font-size:15px;font-weight:600;color:var(--muted)}
.price .desc{color:var(--muted);font-size:14px;min-height:44px}
.price ul{list-style:none;margin:18px 0;padding:0;display:grid;gap:11px;flex:1}
.price ul li{font-size:14.5px;display:flex;gap:10px}
.price ul li::before{content:"✓";color:var(--orange);font-weight:900}
.price ul li.no{color:#b9b2a8}.price ul li.no::before{content:"✕";color:#d8cfc2}
.price .btn{justify-content:center;width:100%}
.note{color:var(--muted);font-size:14px;max-width:720px;margin:26px auto 0}
/* testimonials */
.tgrid{columns:3;column-gap:24px}
.quote{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:24px;break-inside:avoid;margin-bottom:24px}
.stars{color:#f5a623;font-size:15px}
.quote .hi{font-weight:800;color:var(--orange);margin:8px 0}
.quote p{font-size:15px}
.who{display:flex;align-items:center;gap:12px;margin-top:14px}
.who .av{width:40px;height:40px;border-radius:50%;background:var(--cream);color:var(--orange);font-weight:900;display:grid;place-items:center}
.who b{display:block;font-size:14px}.who span{font-size:12.5px;color:var(--muted)}
/* comparison */
.cmp{width:100%;border-collapse:collapse;margin-top:26px;background:#fff;border-radius:var(--radius);overflow:hidden;border:1px solid var(--line)}
.cmp th,.cmp td{padding:15px 18px;text-align:center;border-bottom:1px solid var(--line);font-size:15px}
.cmp th:first-child,.cmp td:first-child{text-align:left;font-weight:600}
.cmp thead th{background:var(--cream);font-weight:800}
.cmp td.y{color:#1a9d5a;font-weight:800}.cmp td.n{color:#c94b4b;font-weight:800}
.guarantee{background:linear-gradient(135deg,var(--cream),var(--cream-2));border:1px solid #f3d9bd;border-radius:20px;padding:36px;margin-top:30px}
.guarantee ul{columns:2;margin:16px 0}
.guarantee li{margin-bottom:8px}
/* faq */
.faq{max-width:820px;margin:0 auto}
details{background:#fff;border:1px solid var(--line);border-radius:12px;padding:0;margin-bottom:12px;overflow:hidden}
details summary{list-style:none;cursor:pointer;padding:20px 24px;font-weight:700;display:flex;justify-content:space-between;align-items:center}
details summary::-webkit-details-marker{display:none}
details summary::after{content:"+";color:var(--orange);font-size:22px;font-weight:400}
details[open] summary::after{content:"–"}
details .a{padding:0 24px 20px;color:var(--muted)}
/* contact */
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:start}
.field{margin-bottom:16px}
.field label{display:block;font-weight:600;font-size:14px;margin-bottom:6px}
.field input,.field textarea{width:100%;padding:13px 16px;border:1px solid var(--line);border-radius:12px;font:inherit;background:#fff}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--orange)}
.info-row{display:flex;gap:14px;align-items:center;margin-bottom:18px}
.info-row .ico{width:46px;height:46px;border-radius:12px;background:var(--cream);color:var(--orange);display:grid;place-items:center;font-size:20px;flex:none}
/* cta band */
.cta-band{background:var(--ink);color:#fff;border-radius:24px;padding:56px;text-align:center;margin:0 auto}
.cta-band h2{color:#fff}
.cta-band .lead{color:#cfc8c0}
/* footer */
footer{background:#111;color:#cdc7bf;padding:60px 0 30px;font-size:14.5px}
footer .fgrid{display:grid;grid-template-columns:1.6fr 1fr 1fr;gap:40px;margin-bottom:40px}
footer h4{color:#fff;font-size:14px;letter-spacing:.06em;text-transform:uppercase;margin-bottom:16px}
footer ul{list-style:none;margin:0;padding:0;display:grid;gap:10px}
footer a:hover{color:var(--orange)}
footer .logo{color:#fff;margin-bottom:14px}
.fbot{border-top:1px solid #262626;padding-top:22px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;color:#8f8880}
/* responsive */
@media(max-width:920px){
  .hero-grid,.about-grid,.contact-grid{grid-template-columns:1fr}
  .g3,.steps,.pricing{grid-template-columns:1fr}
  .g2{grid-template-columns:1fr}
  .tgrid{columns:1}
  .nav-links{display:none}
  .menu-btn{display:block}
  footer .fgrid{grid-template-columns:1fr 1fr}
  .price.pop{transform:none}
  .guarantee ul{columns:1}
  .cta-band{padding:40px 24px}
}

/* ── Mobil nav düzeltmesi (hamburger menü + overlap fix) ───── */
@media(max-width:920px){
  .nav-inner{height:auto;min-height:64px;flex-wrap:wrap}
  .nav-cta{display:none}
  .menu-btn{display:block;line-height:1;cursor:pointer;color:var(--ink)}
  header.nav.open .nav-links{
    display:flex;flex-direction:column;gap:0;order:3;width:100%;
    border-top:1px solid var(--line);margin-top:8px;padding:4px 0 6px}
  header.nav.open .nav-links li{padding:13px 2px;border-bottom:1px solid var(--line);font-size:16px}
  header.nav.open .nav-cta{display:flex;order:4;width:100%;padding:12px 0 16px}
  header.nav.open .nav-cta .btn{width:100%;justify-content:center;font-size:16px}
}
/* ── Hero istatistik satırı taşma fix (dar ekran) ─────────── */
.hero-stat-row .stat{min-width:0}
@media(max-width:560px){
  .hero-stat-row{display:grid;grid-template-columns:repeat(3,1fr);gap:10px}
  .hero-stat-row .stat{padding:14px 8px}
  .hero-stat-row .stat b{font-size:22px}
  .hero-stat-row .stat span{font-size:11px}
}
/* ── 3'lü metrik kartı (vaka çalışmaları) ─────────────────── */
.cs3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.cs3 .stat{min-width:0}
.cs3 .stat b{font-size:30px}
@media(max-width:640px){.cs3{grid-template-columns:1fr}}

/* ── Vaka çalışması kartları ──────────────────────────────── */
.cs-case{padding:0;overflow:hidden}
.cs-head{background:linear-gradient(135deg,var(--cream),var(--cream-2));padding:26px 30px;border-bottom:1px solid var(--line)}
.cs-head h2{margin:6px 0 0;font-size:25px;display:flex;align-items:center;gap:10px;flex-wrap:wrap}
.cs-tag{background:var(--orange);color:#fff;font-size:11px;font-weight:800;letter-spacing:.05em;text-transform:uppercase;padding:4px 10px;border-radius:999px}
.cs-sub{margin:8px 0 0;color:var(--muted);font-size:15px}
.cs-body{padding:26px 30px}
.csM{display:grid;grid-template-columns:repeat(auto-fit,minmax(130px,1fr));gap:16px;margin-bottom:22px}
.csM .stat{min-width:0;text-align:center;padding:20px 12px}
.csM .stat b{font-size:28px}
@media(max-width:520px){.cs-head,.cs-body{padding-left:20px;padding-right:20px}.cs-head h2{font-size:22px}}

/* ── WhatsApp float buton (nav.js ekler) ──────────────────── */
.wa-float{position:fixed;right:20px;bottom:20px;z-index:80;display:flex;align-items:center;gap:10px;background:#25D366;color:#fff;font-weight:800;font-size:15px;padding:13px 20px 13px 16px;border-radius:999px;box-shadow:0 8px 24px rgba(37,211,102,.4);text-decoration:none;transition:.2s}
.wa-float:hover{transform:translateY(-2px);box-shadow:0 12px 30px rgba(37,211,102,.5);color:#fff}
.wa-float svg{width:24px;height:24px;fill:#fff;flex:none}
@media(max-width:560px){.wa-float{padding:14px;bottom:16px;right:16px}.wa-float .wa-label{display:none}}

/* ── Form güven metni + iframe responsive ─────────────────── */
.form-trust{margin-top:12px;font-size:13px;color:var(--muted);text-align:center;display:flex;align-items:center;justify-content:center;gap:7px}
.form-trust::before{content:"🔒"}
@media(max-width:560px){.contact-grid iframe{height:760px !important}}

/* ── Ara CTA bandı ────────────────────────────────────────── */
.cta-band2{background:linear-gradient(135deg,#1a1a1a,#2a2018);color:#fff;border-radius:24px;padding:44px 40px;text-align:center;margin:20px 0}
.cta-band2 h2{color:#fff;margin:0 0 10px}
.cta-band2 p{color:#d8cfc4;max-width:560px;margin:0 auto 22px;font-size:17px}
.cta-band2 .btn{background:var(--orange);color:#fff}
@media(max-width:560px){.cta-band2{padding:34px 22px}}

/* ── İletişim kanalları satırı ────────────────────────────── */
.info-row .wa-inline{color:#25D366;font-weight:700}

/* ── Animasyonlu Hero ─────────────────────────────────────── */
.hero{position:relative}
.hero .blob{position:absolute;border-radius:50%;filter:blur(70px);opacity:.5;z-index:0;pointer-events:none;animation:drift 16s ease-in-out infinite}
.hero .blob.b1{width:440px;height:440px;background:radial-gradient(circle,#ffd9a8,#ffbf7a);top:-140px;left:-90px}
.hero .blob.b2{width:380px;height:380px;background:radial-gradient(circle,#ffe9d2,#ffcf9c);bottom:-160px;right:-70px;animation-delay:-7s}
@keyframes drift{0%,100%{transform:translate(0,0) scale(1)}50%{transform:translate(34px,-22px) scale(1.09)}}
.accent-word{position:relative;color:var(--orange);white-space:nowrap}
.accent-word::after{content:"";position:absolute;left:0;bottom:.06em;height:.13em;width:100%;background:linear-gradient(90deg,var(--orange),#f6a94b);border-radius:4px;transform:scaleX(0);transform-origin:left;animation:underline .9s .5s cubic-bezier(.2,.8,.2,1) forwards}
@keyframes underline{to{transform:scaleX(1)}}
.serp{background:#fff;border:1px solid var(--line);border-radius:20px;box-shadow:var(--shadow-lg);padding:20px;position:relative;z-index:2}
.serp-bar{display:flex;align-items:center;gap:8px;background:#f6f2ec;border-radius:999px;padding:12px 18px;font-size:14.5px;color:#555;margin-bottom:16px}
.serp-bar::before{content:"🔍";font-size:13px}
.caret{display:inline-block;width:2px;height:16px;background:var(--orange);animation:blink 1.05s steps(1) infinite;vertical-align:-2px}
@keyframes blink{50%{opacity:0}}
.ai-chip{background:linear-gradient(90deg,#fff4e6,#ffe9d2);border:1px solid #f3d9bd;border-radius:13px;padding:11px 14px;font-size:13.5px;margin-bottom:14px;opacity:0;animation:fadein .6s 1.15s forwards}
.ai-chip b{color:var(--orange)}
@keyframes fadein{to{opacity:1}}
.serp-item{display:flex;align-items:center;gap:12px;padding:12px 10px;border-radius:12px;font-size:14.5px}
.serp-item b{font-weight:700}.serp-item small{display:block;color:#9a9a9a;font-size:12px}
.serp-item .rank{width:26px;height:26px;border-radius:50%;background:#efeae2;color:#888;font-weight:800;display:grid;place-items:center;font-size:13px;flex:none}
.serp-item.win{background:linear-gradient(90deg,#fff7ed,#fff);border:1px solid #f3d9bd;animation:rise 1.1s .7s cubic-bezier(.2,.85,.25,1) both}
.serp-item.win .rank{background:var(--orange);color:#fff}
@keyframes rise{0%{transform:translateY(88px);opacity:0}100%{transform:translateY(0);opacity:1}}
.float-pill{position:absolute;background:#fff;border:1px solid var(--line);box-shadow:var(--shadow);border-radius:999px;padding:10px 16px;font-weight:700;font-size:13px;z-index:3;animation:floaty 4.2s ease-in-out infinite}
.float-pill.p1{top:-18px;right:20px;color:var(--orange)}
.float-pill.p2{bottom:-16px;left:12px;animation-delay:-2.1s}
@keyframes floaty{0%,100%{transform:translateY(0)}50%{transform:translateY(-10px)}}
@media(max-width:920px){.hero .blob{display:none}.float-pill.p1{right:6px}}

/* ── Hizmet sayfası ───────────────────────────────────────── */
.breadcrumb{font-size:14px;color:var(--muted);padding-top:26px}
.breadcrumb a:hover{color:var(--orange)}
.svc-pills{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;margin-top:26px}
.svc-pills a{background:#fff;border:1px solid var(--line);border-radius:999px;padding:9px 18px;font-weight:700;font-size:14px}
.svc-pills a:hover{border-color:var(--orange);color:var(--orange)}
.svc{display:grid;grid-template-columns:1.05fr .95fr;gap:50px;align-items:center}
.svc.rev .svc-text{order:2}
.svc-text .num{font-size:13px;font-weight:800;letter-spacing:.12em;color:var(--orange);text-transform:uppercase}
.svc-stats{background:#fff;border:1px solid var(--line);border-radius:20px;padding:28px;box-shadow:var(--shadow)}
.svc-stats h4{font-size:12.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);margin-bottom:16px}
.svc-stats .stat-cards{grid-template-columns:1fr 1fr;gap:14px}
.svc-stats .stat{padding:18px}
.svc-stats .stat b{font-size:28px}
.svc-tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px}
.svc-tags span{background:var(--cream);border:1px solid var(--line);border-radius:999px;padding:6px 13px;font-size:12.5px;font-weight:600;color:var(--orange)}
@media(max-width:920px){.svc{grid-template-columns:1fr;gap:32px}.svc.rev .svc-text{order:0}}

/* ── Blog ─────────────────────────────────────────────────── */
.blog-hero{text-align:center;padding:56px 0 34px}
.blog-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:26px;padding-bottom:40px}
.post-card{background:#fff;border:1px solid var(--line);border-radius:16px;overflow:hidden;transition:.2s;display:flex;flex-direction:column}
.post-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lg)}
.post-card img{aspect-ratio:16/9;object-fit:cover;width:100%;background:var(--cream)}
.post-card .pc-body{padding:20px;display:flex;flex-direction:column;flex:1}
.post-card .pc-date{font-size:12.5px;color:var(--muted);margin-bottom:8px}
.post-card h3{font-size:17px;margin:0 0 8px;line-height:1.32}
.post-card p{font-size:14px;color:var(--muted);margin:0}
.post-card .pc-more{color:var(--orange);font-weight:700;font-size:13.5px;margin-top:auto;padding-top:14px}
.post{max-width:820px;margin:0 auto;padding:50px 24px 20px}
.post-back{color:var(--orange);font-weight:700;font-size:14px}
.post h1{font-size:clamp(28px,4vw,44px);margin:18px 0 10px}
.post-meta{color:var(--muted);font-size:14px;margin-bottom:24px;border-bottom:1px solid var(--line);padding-bottom:20px}
.post-body{font-size:17px;line-height:1.78}
.post-body h2{font-size:26px;margin:38px 0 12px}
.post-body h3{font-size:20px;margin:26px 0 10px}
.post-body img{border-radius:12px;margin:22px 0}
.post-body a{color:var(--orange);text-decoration:underline}
.post-body ul,.post-body ol{padding-left:22px;margin:0 0 1rem}
.post-body li{margin-bottom:6px}
.post-body table{width:100%;border-collapse:collapse;margin:22px 0;font-size:15px}
.post-body table th,.post-body table td{border:1px solid var(--line);padding:11px 13px;text-align:left}
.post-cta{background:var(--cream);border:1px solid #f3d9bd;border-radius:18px;padding:32px;margin:44px auto 0;text-align:center;max-width:820px}